Global Relationship Marcom Organization mission is to be ONE Global Team producing highest quality creative deployed consistently across the world to inspire and affect customers at every stage of their purchasing cycle
Job Responsibilities
• Drive successful implementation of marketing communication plans for product launches, major marketing campaigns and demand generation programs targeted at enterprise customers across APJ
• Be Instrumental in communicating key messages and building the desired image with the targeted customers, consistent with corporate branding guidelines
• Able to link communication strategies to business objectives
• Initiating, coordinating and overseeing the production of all communications tools including but not limited to product brochure, newsletters, electronic mailers etc.
• Advertising and media planning
• Managing messaging content on partner portals
• Assess the result and ROI of communication programs against set business metrics through scientific ROMI measurement
• Act as a bridge between various segments to leverage marketing deliverables for channel programs
• Prepare & present necessary reports with regards to communications programmes
• Assist countries in adopting regionally driven campaigns
• Project manage agencies to deliver on cost and on time
• Deliver regional events and enable countries conduct local partner events
• Degree in Marketing or Communications, MBA preferred
• 8+ years of working experience regional marketing communications or product marketing
• Prior experience in channel marketing will be a strong plus
• Strong verbal and written communication skills in English and Mandarin
• Ability to conduct research, analyse information and structure reports, and possess strong project management skills.
• Ability to think strategically; the ability to multi-task and meet stated deadlines are necessary.
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