描述:
The appointed person will be responsible for managing the entire media process in the country and maintaining at all times a good view of media plan, cross sector, for the specific country. The key areas of responsibility will be (& not restricted to)
• Local market briefing
• Evaluating strategic recommendation & detailed media plans
• Approving media plans
• Managing the PO & invoicing approval process
• Ensuring post-campaign evaluations including all touch-points, analysis & feedback
• Managing the relationship with the media agency & partners
• Reporting to central media team at key stages
要求:
- Overall 8-10 years work experience
- Solid understanding of media planning and buying fundamentals is a must, having worked and gained expertise in either a media agency or within a client organisation in similar roles
- A deep understanding of the media marketplace dynamics for the specific country/region
- The person will be required to drive change in the media thinking both internally as well as externally. To that end, the person must show clear leadership and motivation skills that will be required to achieve consensus on decisions with various stakeholders, without necessarily having position based authority.
简历投递:hr@lietoucn.cn |